Boston Metro Marketing

Social Media Marketing for Small Business

Peggy Harrison – Boston Metro Marketing Named a Constant Contact Certified Solution Provider New England marketing expert to help small businesses and nonprofits achieve meaningful marketing results

BOSTON, MA — August 12, 2014 – Peggy Harrison, Social Media and Email Marketing Expert of Boston Metro Marketing, has been named a Certified Solution Provider by Constant Contact®, Inc.;  the trusted marketing advisor to more than 600,000 small organizations worldwide.

As a Certified Solution Provider, Peggy Harrison has completed the Constant Contact Certification Program, which provides training on the Constant Contact Toolkit™, marketing best practices, and business development. This training imparts industry-leading know-how on marketing and services to create meaningful results for program participants and the clients that they serve.
Boston Metro Marketing – Sensible Email Marketing Services
We provide you with practical and easy Email Marketing Solutions for your business. Our Social Media Consultants enjoy helping small business owners build their brand and connect with customers. We are happy to work with Constant Contact, the top email and social media marketing companies in the world.
 “Our Solution Providers are an incredibly valuable asset to small organizations—they’re the agencies, consultants, designers, and developers who we trust to provide hands-on assistance to small businesses and nonprofits. The certification program gives our most-engaged Solution Providers access to the education that keeps them on the leading edge of marketing best practices. Small organizations can be confident that when they’re working with a Certified Solution Provider, they’re getting quality expertise that will drive the success of their business,” said Arthur Steinert, vice president and general manager, channel partner sales and marketing, Constant Contact. “By becoming a Certified Solution Provider, Peggy Harrison has shown true commitment to understanding and implementing best practices in online marketing—and delivering measurable results for the clients that seek the services of  Boston Metro Marketing.”

About Constant Contact, Inc. Constant Contact helps small businesses do more business with great emailing and marketing tools.  We have been revolutionizing the success formula for small businesses, nonprofits, and associations since 1998 and today work with more than 600,000 customers worldwide.  The company offers the only all-in-one online marketing platform that helps small businesses drive repeat business and find new customers. It features multi-channel marketing campaigns (newsletters/announcements, offers/promotions, online listings, events/registration, and feedback) combined with shared content, contacts, and reporting; free award-winning coaching and product support; integrations with critical business tools – all from a single login.  The company’s extensive network of educators, consultants/resellers, technology providers, franchises, and national associations offer further support to help small organizations succeed and grow. Through its Innovation Loft, Constant Contact is fueling the next generation of small business technology.

Constant Contact and the Constant Contact Logo are registered trademarks of Constant Contact, Inc. All Constant Contact product names, and other brand names mentioned herein are trademarks or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners.

Media Contact:
Boston Metro Marketing


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Sign up for Constant Contact and Save

marketing social mediaSign up for Constant Contact and Save

5 social media skills millennials lack Share icons by Ryan Holmes @FortuneMagazine March 28, 2014

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How to Use Facebook to Drive Traffic to Your Website & Get Customers

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Use Facebook to drive website traffic

Do you run a business?

Then you probably have one question about Facebook:

How can I use Facebook to get more customers?

What you really mean is:

“How can I use Facebook to drive traffic to my website… so I can turn them into customers?

My answer:

First chum the waters. Then add baited hooks.

To understand what I mean, check out the infographic below — and then read the article below that.

In a nutshell, it’s all about getting clicks!

How to Use Facebook to Drive Traffic to Your Website & Get Customers

How to use Facebook to drive traffic to your website and get more customers

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alt=”Fishing for Customers on Facebook” /></a></p>


The main takeaway of this infographic is pretty simple:

If you have a business page on Facebook, then you need to be posting engaging content. You need to be posting those funny photos, those funny memes, those enticing questions & fill-in-the-blanks.

You need to be chumming the waters!


Because it gets your fans clicking! It gets them clicking “Like”, clicking to make comments, clicking to view photos, etc.

And every time a fan clicks on one of your posts, they send a signal to Facebook.

They say:

Hey Facebook, I’m interested in this content!… I’m interested in the page that posted this content. So PLEASE SHOW ME MORE!

The result is Facebook does exactly that. Facebook shows more of your posts to that fan.

And then — if you’re a savvy business, you include plenty of links back to your website in those posts.

You to drop in the baited hooks!

Because let’s be honest here.  We’re not on Facebook for the mere pleasures of idle conversation.

As businesses, we’re on Facebook to make more money, to get more customers & to grow our enterprise.

- See more at:

Fishing for Customers on Facebook

So You Found a New Customer, Now What? Get the Customer Bounce Back with these 10 Marketing Ideas

So You Found a New Customer, Now What? Get the Customer Bounce Back with these 10 Marketing Ideas.

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Facebook Rolls Out Graph Search |

Building Your Online Presence
Facebook Rolls Out Graph Search
Catherine Clifford
BY Catherine Clifford | July 8th|

Facebook is adding a dose of Google to its repertoire.

The Menlo Park, Calif.-based social media giant says its personalized search function “Graph Search” will become available to all Facebook users in the U.S. who have the English version in the next few weeks, according to a statement released today. Your search box will be automatically updated, Facebook says.

A beta version of Graph Search was released in January. The internal search function mines photos and comments to find recommendations on what to eat, where to shop or what to buy based on what your friends like.

Facebook users individually determine the content that can be searched with their privacy settings. If you set a photo as viewable only to you, then it will not come up in a search. If you set a photo as viewable to your friends, then it will come up in searches that your friends conduct. Meanwhile, if you allow a photo to be viewable by everybody, then it will come up in all searches.

Reviews on the Facebook Graph Search have so far been mixed. Some social media experts say it holds promise for business owners because it will allow them to advertise next to search results. Others say the initial versions have a clunky user experience.

Facebook says over the past few months it has taken the feedback it received from tens of millions of people and made the search tool faster, improved the ability of the function to understand queries and made the interface easier to see and use. “This is just the beginning,” says Facebook in its announcement.

Read more:
Facebook Rolls Out Graph Search |

via Facebook Rolls Out Graph Search |

September is Apple Month!

September has been declared Apple Month by Governor Deval Patrick and the state legislature. September sis also the month that Apple is expected to launch the iPhone so to honor both the apple and Apple we have compiled some Fun Facts you may not know about apples and Apple Inc!

via September is Apple Month!.

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